Elancia : Develop your franchise network

Elancia entrusted DIAKSE to create a virtual showroom in its image.

Elancia is a free of complexes gym that proposes a customised coaching. After a first coaching session, you will be able to discover the innovative system of USB stick, that allows you to access customised sport sessions and monitor your progress.

30%

of people visit the showroom multiple times

100%

of differentiation

2x

more interactions than on a 2D web site

The project Elancia

Context and objectives

In this showroom Elancia wanted to showcase their expertise with their innovative coaching concept via a USB stick containing sport sessions and customised monitoring. Elancia uses this showroom in an increasing competitive environment to recruit new franchisee passionated by sport and to develop their B2C communication.

The creation

This virtual showroom was created based on an Elancia gym, it offers a ludic course allowing you to discover all of Elancia's advantages. In particular with videos introducing the coaches, interactive screens where you can test the USB stick concept, and information books.

 

The results

Ultra realistic and contextualized expérience,

A reinvented, original and differentiating experience.